Skip to main content

Resources | Product Management

Categories: All | Digital Marketing | Content MarketingSEMEmail Marketing | Social Media | Strategy | Project Management AppsAgile 

Why organizations don't use personalization
Top 3 reasons why businesses don't use Website Personalization Tools
EvolvingDigital | 31 March

Over the last ten years, website personalization has been one of the driving factors in website redesigns. In fact, over 70% of website redesigns we were

Read More
Are CMSs still relevant
Are content management systems still relevant?
EvolvingDigital | 07 April

The short answer is yes, but less and less so; for the most part CMSs are still focusing on web content. In other words, the best and more polished features

Read More
A/B Testing Image
Improve conversion by continuously experimenting with A/B Testing
EvolvingDigital | 07 June

A/B testing is a randomized experiment using two (or more) different versions to see which performs better.In the context of a Website, you're often

Read More
Product Roadmap Image
Why most organizations need a Product Roadmap
EvolvingDigital | 12 June

The purpose of a Product Roadmap is to show high-level direction and progress of a Product. You may be thinking “we don't have a product, so we don't need a

Read More
App monetization Image
App Monetization - How to make money with an iOS or Android App
EvolvingDigital | 06 July

Having the right monetization model can mean the difference between a profitable app or a failed venture. It’s no secret that the App market (iOS and Android

Read More
PPC Campaign with AdWords
How to Launch a Successful PPC Campaign with Google AdWords
EvolvingDigital | 11 July

Are you looking for ways to increase your revenue? Boost your sales? Increase brand awareness? If planned and executed well, Pay-Per-Click Marketing can help

Read More
Landing Page Image
Increase Sales and Conversion Rate With Landing Pages
EvolvingDigital | 18 July

Landing pages are critical in digital marketing because they can make or break your lead generation process. Therefore, even small improvements in the

Read More
Google Tag Manager Image
Get insight into your Customer’s Journey with Google Tag Manager
EvolvingDigital | 24 July

You cannot deliver a great customer experience without first having a deep understanding of your customers, and with Google Tag Manager you can collect

Read More
Man looking through magnifying glass
As A Customer Or A Potential Buyer, Knowing Your Software Vendor’s Business Strategy Is Essential
EvolvingDigital | 05 September

Different business strategies result in different customer experiences, and your software vendor is no different. Vendor’s long-term strategy will have a

Read More