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Illustration of growth
How To Pursue Real Business Growth (Not Vanity Growth)
EvolvingDigital | 17 September

“A healthy business is a growing business" is an obvious statement, but which specific growth numbers to focus on is less obvious. Of course, we all track

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Business people crossing the finish line
Why Being "First" Is Overrated
EvolvingDigital | 16 February

Being first to the market is often seen as a competitive advantage, but how real is this competitive advantage? For example, do you really have to be first

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Service Bold Font
How To Grow A Service Company (Design, Law, Real Estate, Agency, Medical, Construction, etc.)
EvolvingDigital | 14 January

Businesses selling services have several unique challenges and opportunities, especially when it comes to growth strategies, positioning, value proposition,

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Paper planes
You Cannot Grow Your Business Without Great Positioning
EvolvingDigital | 21 December

How you position your business/product/service is one of the most important things you will ever do as a business owner or a founder. In today's world, "jack

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Growth Chart Illustration
3 Growth-Related Numbers Every Business Needs To Know
EvolvingDigital | 21 October

We all track sales and revenue numbers, and while important, they are certainly not the only two growth-related numbers you need to understand and follow.

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Marketing bet illustration
Making Big Marketing Bets
EvolvingDigital | 23 September

There is usually a lot of excitement around a new digital marketing channel or a platform. Everyone is talking about it, so many marketers and business

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Increasing value
3 Essential Steps To Increase Your Business' Value
EvolvingDigital | 04 September

You probably won't take a hard look at your businesses' value until you are close to retirement or are ready to move on to something else. Maybe you've run a

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person moving a needle
Marketing Will Make Your Sales Team Better (Or Worse)
EvolvingDigital | 24 June

The success or failure of your business is closely linked to sales numbers, so naturally, you pay close attention to it. However, marketing is the fuel that

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You Are Confusing Your Customers (How To Fix It)
EvolvingDigital | 16 June

No business intentionally tries to confuse its customers. Still, it happens frequently, and often without the owner, CEO, or leadership team noticing,

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